giftmall joins the Women in Incentives Network
giftmall, an international provider of gift card solutions, became a member of the Women in Incentives Network in May of 2026. WiiN is the global community for women in the incentives, rewards and loyalty sector. We are honoured to become a part of this organisation, exchanging experiences and insights with other female leaders in the industry.
WiiN is a community for women that strives to collaborate, educate, empower and innovate with women on a global scale in order to promote them in the incentive industry across the world.
With more than 170 members spanning across 20+ countries, WiiN covers every part of the value chain: from gift card providers, distributors and agencies to retail brands and reward platforms. We’re pleased to be a part of such a cohort.
We’re very happy to welcome giftmall into the WiiN community. It’s always great to see more companies in our industry actively supporting and investing in female leadership. What matters to us is not just being part of a network, but building something meaningful together; sharing knowledge, creating opportunities, and pushing the industry forward.
From our team, four colleagues joined WiiN: Kate Prokhatska, Co-founder & CEO, Viktoriia Ovcharenko, Chief Partnership Officer, Angelina Ivanova, Chief Revenue Officer, and Diana Arutiunian, Head of Brand & Communications. All colleagues have experience and a strong desire to learn and develop further in the incentives industry.
Having women supporting women has always been my stronghold. At giftmall, we stick together, face challenges head-on, share victories and dissect setbacks. WiiN is our chance to connect with like-minded incentive enthusiasts.
giftmall plans to participate in activities from the Women in Incentives Network throughout the year. We can’t wait to meet wonderful colleagues from WiiN!