How giftmall international catalogue helped Stuzo
International companies bring together people from different countries and sometimes continents to work on business goals and contribute their perspectives from multiple corners of the world. Employees may work in an office or remotely, in one country or another, but processes must be clearly and comprehensively organised. One such process is purchasing corporate gifts for holidays, when all teams in all locations need to receive something at the same time. Whether it’s company merchandise, fruit baskets or gift cards, how do you organise everything? Do you make the gifts uniform or send something special to each employee?
The difficulties and time involved in international delivery, cultural differences and budgeting are just a few of the challenges HR and operations managers at large companies face[1]. However, Stuzo saw an opportunity in these challenges and turned to giftmall for assistance in organising the process in 15 countries. Let’s have a look at how we solved these issues.
Overview: About Stuzo
Stuzo is a developer of IT solutions for the retail industry. With offices and teams in more than 10 countries, the company serves customers in North America, Europe and Asia. Stuzo actively promotes a culture of employee recognition, celebrating anniversaries, birthdays and other important occasions.
Stuzo’s mission is to provide customers with personalised solutions that deliver tangible results. The company fully covers the needs of businesses in the retail sector, from developing loyalty programmes to creating IT infrastructure and implementing flexible payment solutions.
Challenge: Lack of personalisation, complex operating system and restrictions on international payments
In 2024, Stuzo purchased gift cards through the giftmall catalogue within Ukraine and cards from other countries directly from local brands. The process was quite complicated, as it took a lot of time to find suppliers in each country where employees were located and to send international payments. Not all brands provided international gift card delivery, and payments did not always go through, requiring additional verification or hidden fees.
Another challenge for the team was the lack of personalisation in greetings. The Stuzo team wanted to add greeting text and schedule delivery for a specific time, but most services did not have that option. There was a need for a universal solution that could meet the company’s requirements across Europe and other regions.
Solution: International brand catalogue by giftmall
86% of consumers believe that gift cards are an excellent incentive for employees, and 74% consider them more valuable than other forms of reward[2].
In 2025, the company turned to giftmall as a trusted supplier of gift cards. We offered a simple solution – an international catalogue of digital gift cards with personalised delivery. Stuzo gained access to a catalogue of over 1,000 brands in 15 countries. All brands are available in one place, eliminating the need to place orders with multiple suppliers.
Now, every employee instantly receives gift cards to their email along with a warm greeting tailored to the specific occasion. All gift cards, regardless of currency, are ordered with a single invoice. We send Stuzo managers a link to pay via a payment system that accepts cards from any country. Now they can place an order for the entire team in just a few clicks.
Operations Associate, StuzoWe were looking for a solution that would allow us to congratulate our employees around the world efficiently and quickly. giftmall allowed us to centrally manage the gift-giving process, simplifying our HR team’s work and making the greeting process more personalised and enjoyable.
Result: A unified gift system for all company employees
The collaboration between Stuzo and giftmall began with one-country coverage and gradually expanded even beyond Europe. Currently, the company has a single greeting system for 15 countries, without any complications with localisation or logistics. Each greeting now reflects the company’s attitude towards its employees – attentiveness, warmth and individual approach. Stuzo has sent out more than 40 mailings using the international giftmall catalogue. Gift cards can be used immediately in the brand’s online or physical store.
Chief Revenue Officer, giftmallStuzo effectively solved the problem of finding and delivering gift cards to employees in different countries with the international giftmall catalogue. We took over the gifting process management, allowing the HR team to focus on strategic tasks rather than day-to-day operations.
The giftmall international catalogue covers over 3,000 international and local brands in 45 countries, enabling our clients to give their employees interesting and relevant gift cards in every location. If you also want to improve your users’ experience, please contact our team or write to us at info@giftmall.eu.
